Berlin-based SEO consultant specialising in empowering international businesses with data-driven SEO, AI-powered innovation, and forward-thinking strategies including optimising for GEO. With extensive experience in the DACH market, we also offer expert SEO support for other European markets.
Generative Engine Optimisation (GEO) ensures that your business appears in AI-generated search results, driving visibility and authority in the next generation of search. We specialise in optimising content to be featured in AI responses, helping your business stay ahead of the curve. Learn more about GEO and how we can help.
With broad industry experience, we have helped companies boost their digital presence and achieve top search rankings. Our tailored SEO strategies have delivered measurable results for clients in e-commerce, technology, finance, and healthcare.
We tailor our SEO services to meet your unique needs, ensuring personalised solutions that drive results and deliver long-term value.
We highly recommend an SEO Audit to assess the current status, plan, and prioritise actions, helping you achieve measurable SEO success.
Thoroughly analysis of the site health including keyword research, technical SEO, on-page factors, and content quality, competiitor analysis, backlink analysis.
We will discuss a 6–12 month action plan for sustainable growth.
Ensure smooth SEO transition during domain changes or platform migration.
Optimize large site architectures (e.g., e-commerce, marketplaces) to improve rankings.
Align content with target keywords, fix cannibalization, and enhance meta tags and headings for better search performance.
fix crawl issues, indexation, speed, Core Web Vitals
Monitor rankings and refine content for better visibility. Analyse rivals and adapt strategies to stay ahead.
Data-driven insights and action plans for continuous improvement.
Improve structure using AI-based insights
Crawl efficiency & Googlebot behavior tracking
Detect gaps, group topics strategically
Run A/B tests to measure ranking impact
AI Search Performance Audit and Monitoring
Conversational Content Optimization and Basic Structured Data Setup
Brand & Topic Recognition and Citation Improvement
Content Placement Strategy and AI Reputation Check
We combine AI and advanced data analysis to enhance search strategies. Our services include keyword research, content automation, technical SEO audits, and actionable insights—all tailored to your business needs.
With extensive experience working with major companies like Montblanc, Ricoh, Rogue, Spartoo, and Glencore, we deliver smarter, data-driven solutions for growth.
Don't just take our word for it—hear directly from clients who have experienced significant improvements in their SEO performance.
"Alex is a skilled SEO professional whose suggestions improved traffic quality (CTR, Bounce Rate, Conversion Rate). Highly effective and results-driven, I highly recommend him for SEO.""
"Alex is a reliable, experienced marketing professional with skills beyond SEO. He excels in strategy, analytics, and project management. His contributions had a great impact on my team."
"Alex improved Latana’s SEO performance, boosting rankings and site performance. He’s great to work with, explaining concepts clearly. Highly recommended!"
"The project was a success thanks to Alex's high-quality work and responsiveness. He helped set solid foundations for future SEO work, and it’s been great working with him."
"Though recent, the improvements have inspired confidence in the site’s future. Alex and his team were insightful, quick, and easy to work with. I highly recommend him as an SEO consultant—thorough, professional, and communicative"
"Alex is an SEO expert who provides concrete solutions based on solid analysis and implements them independently. This allows me to focus on my business while keeping my website up to date."
"Thanks to them, site visit duration increased by 30 seconds, and bounce rate decreased by 10%. The team provided valuable insights and recommendations, leading to significant traffic growth."
"Their insights helped refine our marketing efforts. Efficient, insightful, and easy to communicate with, they were a valuable asset with tailored expertise."
Ready to take your SEO to the next level? Contact us today for a personalised consultation and discover how my data-driven approach can help your business grow. Get a quote now and start improving your online visibility and search rankings with effective, results-driven SEO strategies.
Stay up-to-date with the latest SEO trends, tips, and strategies by exploring our blog. From algorithm updates to advanced SEO techniques, our articles provide valuable insights to help you stay ahead in the ever-changing digital landscape and improve your search rankings.
In this project, we aimed to predict traffic metrics (specifically Clicks) using historical search data from Google Search Console. We experimented with two approaches: one using a Random Forest Regressor and another incorporating improvements after analyzing the results. Initial Attempt: The first version of the model followed these steps: Improved Model: Following the initial results, […]
Using a JavaScript button with GTM to identify internal users is a flexible and effective way to filter internal traffic without relying on IP addresses. This method is particularly useful for remote teams and mobile users who frequently change networks. By implementing this approach, you can ensure cleaner and more accurate website analytics, leading to […]
Introduction Understanding bot traffic is essential for optimizing website performance, improving security, and enhancing SEO strategy. This project provides a Python script to analyze web server logs and categorize bot traffic, with a focus on search engine crawlers. It leverages the pandas library for data manipulation and analysis. Why Analyze Bot Traffic? Bot traffic plays […]
In this article, we’ll guide you through building a fun Streamlit app that displays tennis statistics. Streamlit is an open-source framework that allows you to create beautiful, interactive web applications in Python with just a few lines of code. For this project, we’ll use a tennis player rankings dataset and visualise the data with easy-to-understand […]
Backing up data from Google Search Console (GSC) is crucial for digital marketers and SEO specialists, as GSC provides key insights into website performance. However, Google only retains this data for 16 months. To ensure access to historical data, setting up an automated backup process using Google Cloud, Docker, and Python is a powerful solution. […]
Sitemaps Sitemaps are used to help Google understand which pages should be crawled. Google and other Search Engines do not guaranty that all URLs in the Sitemap(s) will be indexed but creating and submiting your Sitemap(s) is highly recommended. A sitemap is a layout of the website’s most important pages that helps search engines find, […]
Got questions about SEO, our process, or how we can help your business grow? Explore the FAQ section for detailed answers to some of the most common SEO inquiries. Whether you're curious about SEO timelines, pricing, or strategy details, you'll find clear, helpful information here to guide your decision-making.
No, we do not charge for the first 30-minute introductory call. This call allows us to discuss your needs and how we can assist you.
SEO (Search Engine Optimization) enhances a website's visibility on search engines, driving more organic traffic. It is crucial for building trust, improving user experience, and gaining a competitive edge online.
SEO results typically take 3 to 6 months to become noticeable, depending on factors like competition and content quality. Long-term improvements may take 6 to 12 months or more for significant gains in rankings and traffic.
SEO success is measured by tracking key metrics such as organic traffic, keyword rankings, and conversion rates. Tools like Google Analytics and Google Search Console help monitor these metrics, providing insights into improvements in visibility and user engagement.
No, it is impossible to guarantee first-page rankings on Google due to the complexity of search algorithms and factors beyond control, such as competition and Google's updates. Ethical SEO focuses on improving rankings over time, but no one can promise specific placement.
The cost of professional SEO services can vary widely depending on the scope and complexity of the project. Typically, SEO services range from €500 to €5,000+ per month. We typically offer one-time audits or project-based pricing.
Yes, ongoing SEO maintenance is essential to keep up with algorithm updates, competitors, and changes in user behavior. Regular updates, content optimization, and monitoring are necessary to maintain and improve search rankings over time.
Keywords are the terms or phrases that users enter into search engines to find information, products, or services. To choose the right keywords, you should focus on relevance to your content, search volume, and competition, using tools like Google Keyword Planner or SEMrush to identify terms that align with your audience's search intent and have a good balance of high traffic and manageable competition.
Alex is a data-driven SEO expert with over a decade of experience in SEO, web analytics, and data science, along with an MBA. His focus is on growth through data-driven experimentation, automation, and MarTech optimisation.
He have worked with high-profile clients such as Montblanc, Rogue Europe, and Ricoh Germany, successfully implementing SEO and growth strategies that increased traffic and conversions.
Additionally, he is well-versed in data science techniques such as machine learning, SQL, and Python, and have conducted A/B tests to optimise performance.
He is passionate about growth engineering, marketing analytics, and data science and looks forward to driving innovative SEO strategies and technical solutions.
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